The Devslove Blog

Dissecting everything paid ads.

How Much Will the U.S. Election Affect Lead Gen Advertisers?

The Key Components of a Branded Campaign Setup

The Strategy Behind Using the Broad Match Type in Google Ads

How to Use Your Responsive Search Ads’ Asset Report for Maximum Performance

Combined Audiences: How to Find the Best Combination of Audiences to Target

Performance Max 101: How to Setup a Campaign From Scratch

Understanding Dynamic Search Ads: Their Pros, Cons, Plus How to Use Them

Understanding the Search Network: Some Key Insights into a Setup Strategy 

The Importance of Daily Budget Spend, & What to do With an Overspending Budget

How to Structure Your Responsive Search Ads for Maximum Performance

Analyzing Google Ads KPIs 101

Account Structure: How Keyword Research Usually Informs Account/Campaign Setup

The Necessity of Negative Keywords: Why Your Google Ads Account Cannot Survive Without Them

3 Smart Ways to Automate Your Small Business

The Power of Social Proof

Why Shopify is the Platform of 2021?

Google Customer Reviews - How E-Commerce Brands Can Beat Their Competition

Email Marketing Tips To Win The Holiday Season

The Importance Of Ad Copy Headlines in Google Search Ads 

Get The Most Out Of Black Friday and Cyber Monday

Customer Lifetime Value - The Forgotten KPI - Part 1

Google Discovery Ads - A Facebook Ads Alternative

A Beginner’s Guide to Klaviyo

How Important Is CPC in Google Ads?

Run A Small(ish) E-Commerce Store? This Might Be Your Moment To Outmaneuver Amazon.

Key Considerations Of COVID-19 For Shopify Merchants & Google Ads

COVID-19 and Google Ads: 3 Questions Your Business Should Consider

Can Landing Pages Create More Google Ads Leads?