Our Proven Process
PHASE 1
Discovery Deep Dive
PHASE 2
Strategy Build & Alignment
PHASE 3
Campaign Creation + Launch
Phase 4
Test, Learn, Optimize, Repeat
Phase 5
Strategic Growth Working Sessions
PHASE 1
Timeline: Starting Day 1
Discovery Deep Dive
We start by having our first meeting where we are immersing ourselves in your market by understanding your offering, what's worked/hasn't worked and other details about your company.
Our goal:
To build a fact-based understanding of your product/service that will complement our research findings in order to build out a strategy
How it gets done:
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Review past campaigns, conversion paths, and funnel data
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Analyze competitive landscape
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Thorough research by our team on the product/service and industry
PHASE 2
Timeline: Weeks 1-2
Strategy Build + Alignment
In our 2nd meeting, we get into the weeds what strategic direction will be taken to try to capture more qualified leads and share this with your team.
Our goal:
Ensure we're going in the right direction and we're actually getting it right before we even consider discussing campaigns and ads.
How it gets done:
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Meeting with your team to review and provide input on the strategy, and answer questions on our research findings
PHASE 3
Timeline: Weeks 3-4
Campaign Creation + Launch
After completing the strategy, we will build the campaigns and ads and prepare them for launch. This will be presented to you on a launch call.
Our goal:
Launch campaigns in support of strategic plan
How it gets done:
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Build creatives, audiences, ad copy, and landing pages
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Test conversion tracking and other technical elements
PHASE 4
Timeline: Bi-weekly / Monthly
Test, Learn, Optimize, Repeat
We consistently are testing various elements within the account. We learn from the data and optimize accordingly. We update you in our bi-weekly or monthly meeting as well as reporting.
Our goal:
Continually experiment, find gaps and opportunities and learn/improve both within the ad account and the landing pages
How it gets done:
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Rigorous A/B testing
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Ongoing optimization revisions within the account
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Bi-weekly/monthly meeting to outline progress + reporting
PHASE 5
Timeline: Quarterly
Strategic Growth Working Sessions
We meet quarterly to evolve strategy, refine messaging, and identify new opportunities.
Our goal:
As your product/service evolves and as we gain more data, we want to adapt strategy accordingly to stay relevant to our lead gen goals
How it gets done:
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Quarterly working session
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Review performance insights with your team
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Identify new segments, opportunities, and positioning angles
We Are Trusted By Growing Brands
Just to name a few...
Advantages of Working With Us
Deep Paid Ads Lead Gen. Expertise
We don't just throw up search ads. Knowing how to run Google Ads + LinkedIn Ads is one thing. Knowing how turn paid ads into a predictable lead engine is another.
We bring both — deep platform mastery and a real understanding of how successful lead gen funnels work.
Adapting to AI-Driven Change
As AI transforms the ad platforms, the rules of performance marketing are changing.
We continuously study new features, run controlled experiments, and evolve our strategy. This helps us spot emerging opportunities early — turning platform changes into a competitive advantage and improved ROI for our clients.
We Take On Work We Can Win
We don’t take on clients unless we’re confident we can win for them. If the fit isn’t there, we’d rather tell you upfront than waste your budget and our energy.
The result is better, longer partnerships, stronger performance, and accounts with a real chance to scale.
We're not perfect, but our clients actually like working with us.
Flat-rate Management Fee
Scale your budgets without consistently scaling your monthly fee.
No Contracts
With month-to-month agreements, we believe in earning your business every month.
Flexible Budgets
Increase or decrease your budget based on your company's seasonal needs for leads
Expert Level Management For Lead Gen. Advertisers
Google / Microsoft Ads Strategy + Management
Leverage our extensive experience in Google Ads and Microsoft Ads to meet your company's lead generation targets. We do NOT just setup search campaigns. We have proven, seasoned strategies beyond just search that are often overlooked in Google / Microsoft Ads.
What We Offer
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Testimonials
What's It Like Working With Us?
"It's been nothing short of a game-changer for our paid advertising campaigns. What truly set them apart is his uncanny ability to spot areas of improvement. They don’t just rest on the laurels of past successes. Instead, they proactively reach out with insights and recommendations, always with an eye towards innovative approaches to achieve our goals. If you're looking for someone who is not just technically proficient but also genuinely passionate, we highly recommended!"
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Ashley Johnston
Marketing Director, JDXpert
"Devslove is the real deal. David Green is an incredible thought partner and an important member of my extended team. He quickly grasped our complex business and developed a growth plan that is delivering against our stated goals. Agility and responsiveness are at the core of how the entire Devslove team operates, which has been one of the keys to quickly achieving our results. The team is a delight to work with, to boot!"
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Tim Scholler
Chief Marketing & Strategy Officer
PRACTICE Benefit Corp.
"David and his team have been an incredible support to our business. He takes initiative and is constantly problem solving and coming up with creative ideas to push our brand further. Beyond their excellence in advertising, David is a very friendly person and excellent communicator."
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Dr. Scott Kouri
Co-Founder / Clinical Counselor
Your Path Counselling
Our Valued Partners
Brands We've Worked With
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